Summary
Akoura’s information security products
have broad-based usage opportunities across a
wide range of industries and technologies. Akoura’s
customers are those organizations and individuals
with a mission critical requirement to protect
their sensitive or confidential information.
Any enterprise user who creates, develops, and
shares intellectual property is a potential user
of Akoura’s information security technology.
By combining unparalleled information protection
with the power of biometric user authentication,
Akoura technology can ensure that enterprise
intellectual property can be accessed only
by authorized personnel. Akoura’s products
allow end-users to share information as necessary,
confident that it is safe from unauthorized intruders
and eavesdroppers.
Market Overview
Protecting intellectual property is a vital
strategic imperative for any organization.
At the same
time, effective organizations need to be
able to share critical knowledge among its
employees
and partners. By combining unparalleled information
protection with the power of biometric user
authentication, Akoura’s technology can ensure that critical
intellectual property can be accessed only by
authorized personnel. You can share information
as necessary, confident that it is safe from
intruders and eavesdroppers.
Business Drivers
Threats
Mobile Workers – In today’s highly
inter-connected world, business travelers are
expected to be productive no matter where they
are: at the office, at home or on the road. They
take their offices with them, in the form of
laptops, PDAs, Blackberrys and other mobile computing
devices. Resident on those devices is the critical
information needed to do their jobs. A laptop
or other mobile computing device with a hard
drive full of vital company secrets can be lost
or stolen anywhere in the world.
Pervasive Connectivity – Almost every computing
device which stores sensitive information is
also connected to the corporate network and/or
the public Internet. Pervasive connectivity is
necessary to enable appropriate communication
and sharing of information, but it also creates
a potential path between your intellectual property
and a global community of hackers, eavesdroppers
and potential intruders.
Portable Devices – As computing and storage
devices get smaller and the amount of information
they hold increases, (PDA’s, CD-ROM’s,
and flash drives), it is becoming easier and
easier to lose large quantities of valuable information.
An inexpensive 64MB flash drive the size of a
pack of chewing gum can hold more than 40 draft
patent applications or other product designs,
the product of years of work and millions of
dollars invested. Such devices can easily fall
out of a pocket or be left in a hotel room.
Incentives
Competitive Advantage – Intellectual property
is a critical competitive advantage. Unique knowledge
and innovative solutions differentiate an enterprise
from its competitors. Creative designs and processes
get a company to market faster. But this value
is lost if intellectual property falls into the
hands of the competition. In the global marketplace,
competitors might be in a country with a very
different legal and ethical climate, and very
different laws protecting intellectual property.
Extended Enterprise – Today, almost no
product, service or solution is developed or
delivered by just one company. Organizations
work together in sophisticated networks, each
contributing their strength. Information on product
designs, production plans and market opportunities
is freely shared with selected partners, customers
and vendors. These networks work effectively
only when the can easily communicate and share
information. This means that valuable intellectual
property is now distributed more widely, creating
more opportunities for loss, unauthorized access,
or theft.
Regulatory Issues
Under certain circumstances, sharing
IP without protecting it may constitute
an
abdication
of a long standing proprietary claim.
There are
other components of intellectual property
which the government requires enterprised
to keep
secret. For example: privacy laws require
you to protect
consumer personal and health information
contained in your customer and prospecting
lists; insider
trading laws require that product designs
and other company plans be kept secret
until a
public announcement. A failure in any
of these areas
could lead to lost proprietary rights,
complex legal difficulties, fines and
massively negative
publicity.
Benefits of Akoura’s Technology
Akoura’s suite of security products give
you the confidence that vital intellectual property
is protected, whether it is stored on laptops,
networks, PDA’s, flash drives, or other
storage devices. With Akoura proprietary information
protection, IP is hidden from prying eyes within
and outside of the organization. Biometric authentication
means you can be certain that authorized users
are who they claim to be, and that only they
can access your IP.
By providing that same level of protection
to email, Akoura’s MailSecure enables
the extended enterprise. Now you can share information
with your partners, knowing that it is completely
safe as it travels from your inbox to theirs.
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